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Don’t believe the bad news

Posted on October 29, 2009 at 9:30 am

Mark Perry says reports of discouraged and disenchanted consumers need to be discounted a good bit. The world looked just as bleak coming out of the last few recessions.

Consumer confidence remained low for two years following the end of the 1990-1991 recession and it took about three years for consumer confidence to rise to the pre-recession level. The circled pattern following the 2001 recession was similar.

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