Details of the Preds-Baker Curb alliance
Posted on October 14, 2009 at 7:29 am
The two sports organizations are focused on cross-selling their sponsors. How long before we see Kleenex on the ice or VUMC on the No. 27?
“Partnering with another locally owned and operated professional sports franchise whose fan base has similar demographics to those of NASCAR allows us to provide current and prospective marketing partners year-round exposure both locally and nationally. In addition, the exposure created locally will help us immensely in our efforts to become a more visible part of the Nashville professional sports landscape.”
permalink | Comment on this post
Preds in marketing deal with NASCAR racers
Posted on October 8, 2009 at 8:16 pm
Nashville’s hockey team is teaming up with its NASCAR Nationwide Series team to help it sell tickets and give its sponsors some love outside Music City. The two organizations will officially announce the deal on Tuesday.
Locally owned and operated by Mike Curb – of Curb records fame – and Nashville businessman Gary Baker, Baker Curb Racing has positioned itself to be a consistent championship contender on the NASCAR Nationwide series. With an unmatched reputation of delivering results both on and off the track, Baker Curb racing has the distinction of representing some of America’s most trusted brands on a national level. In entering a joint promotional and sales agreement with the Nashville Predators, Baker Curb Racing can now help bring regional exposure to its sponsors. In turn, partnering with Baker Curb Racing gives the Predators a national outlet to help promote local sponsors.
permalink | Comment on this post
Local entrepreneur sells sports marketing firm
Posted on February 11, 2009 at 10:27 pm
Franklin resident Gary Baker has sold Sports & Promotions, a sports marketing firm he founded in 1985, to three of its senior execs and Texas-based HEB. Baker co-owns a locally based Nationwide Series racing team with Mike Curb.
permalink | Comment on this post
Local manufacturer to sponsor local NASCAR team
Posted on January 30, 2009 at 6:58 pmState Water Heaters, which has sponsored stock cars since early this decade, is moving its money to Baker Curb Racing.
permalink | Comment on this post
Local racing team has new engine deal
Posted on January 16, 2009 at 8:20 amBaker Curb Racing will work with Bill Elliott’s brother to power its 2009 Nationwide entry.
Recent Comments
In our good state a select few run the place, 20 yrs ago and today....
Southernindie…Unfortunat ely you have suffered a dibilitating...
And…Karl (Marx) Dean is spending one billion dollars...
Someone explain the difference between short stay and observation...
Watching the Chairman of Starwood Hotels yesterday on CNBC...
Funny how the Union’s feel about taxes. They complained about their...
Where is it?
An absolutely ugly structure, which I have always thought did not take...
Too bad that ATT changed the look of the building so that it no longer...
Yeah, well, look at the TN Legislature of good ol’ boys and the...
As long as the red rules, we will be far behind other states. The GOP does...
Nissan CEO Carlos Ghosn: I don’t know what...