Why the Saturn story isn’t yet done

By Geert De Lombaerde Posted on October 1, 2009 at 11:11 am

Phil LeBeau says the Saturn dealers GM so successfully wooed in the late 1980s are likely to throw their weight around in an attempt to save the brand and their business.

They will likely try to force GM into doing one of two things: 1) give them money to go away or, 2) get back in the room with Penske and work out a deal. And with the U.S. Government now owning a majority of GM, you can bet the Saturn dealers will press their case in Washington.

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Tags: auto dealerships, automotive industry, CNBC, General Motors Corp., Penske Automotive Group Inc., Phil LeBeau, Saturn